You’re Not a Content Creator, You’re an Entrepreneur – Joe Pulizzi

Content Marketing

You’re Not a Content Creator, You’re an Entrepreneur – Joe Pulizzi

Joe Pulizzi and Daren Smith talk about how marketing and promotion are more important than content creation.

Big Ideas:

► Don’t just focus on new content, think about how you can be more strategic with partnerships and other ways to attract subscribers.
► Thinking bigger with revenue opportunities like sponsors, donations, consulting, products, etc.