Joe Pulizzi and Daren Smith talk about the origins of the 10k Creator Podcast. There are some great lessons on how creators can leverage other people’s audiences.
► Daren was turned down to speak at Joe Pulizzi’s creator conference, but later gave free books to all the attendees.
► In-person meetups are a great way to build relationships. Daren first pitched Joe on working together at the conference.
► The importance of working with partners to grow your audience and business.
► Preselling content projects to sponsors.