The Content Entrepreneur’s Mindset – Joe Pulizzi
Joe Pulizzi and Daren Smith talk about the origins of the 10k Creator Podcast. There are some great lessons on how creators can leverage other people’s audiences.
Big Ideas:
► Daren was turned down to speak at Joe Pulizzi’s creator conference, but later gave free books to all the attendees.
► In-person meetups are a great way to build relationships. Daren first pitched Joe on working together at the conference.
► The importance of working with partners to grow your audience and business.
► Preselling content projects to sponsors.