The AI Newsletter War

Matt McGarry shares his experiences helping to grow The Milk Road crypto newsletter in 2022 and explains why so many AI-focused newsletters are experiencing explosive growth now.

► Zain Kahn grew his AI newsletter Superhuman to 200,000 subscribers in less than 4 months
► Rowan Cheung grew The Rundown to 150,000 subscribers in 4 months
► Ben Tossel grew Ben’s Bites to 90,000 subscribers in 7 months.

Big Ideas:
► 85% of The Milk Road’s subscribers came from paid acquisition.
► Top AI newsletters are experts at using Twitter to get subscribers.
► The cost to acquire a subscriber on Sparkloop’s referral network can be half the amount paid because of the way they qualify subscribers.

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