What Levers To Pull For Success in the Creator Economy

“The most successful creators seem to perfectly balance:

► Consumption
► Creation
► Promotion

These three levers are what I deem The Creator’s Levers for Success. And you can’t only focus on one or two of these levers alone. Here’s why.

→ Consuming too much leaves you less time to create and promote.

→ Creating too much gives you little time to consume new ideas and inspiration, and no time to promote your work.

→ Promoting too much turns people off.

Is there an optimal ratio for these levers? It’s different for everyone. But the balance is key.”