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Sara Deitschy’s Kickstarter campaign to sell creator desktop accessories has now raised over US$350k. She has 872k followers on YouTube and had her first viral success when Casey Neistat promoted her video.
Big Idea: Physical products are difficult to manufacture and deliver, but can be a good business model for creators.
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Darren Smith of Craftsman Creator talks about his five income streams that generate more than $100k per year with a relatively small audience.
Lots of strategic advice to succeed as a creator.
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“The more you understand about the type of newsletter you’re building, the easier it is to understand how to monetize.”
Good overview of different types of newsletters with examples and how they make money and grow.
via @fortheinterested
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“It’s your job to learn how to read the river, and then have the courage to steer your company into the fast moving water.
Because when great ideas and teams find the fast moving water, watch out. Little can stand in your way.”
Big Idea: It’s not enough to have product-market fit. Focusing on a rapidly growing market makes business so much easier.
via @producthabits
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Matt McGarry has helped Codie Sanchez and the Milk Road build massive newsletters. He shares his advice on newsletter growth in this interview with Tim Stoddart.
Big Ideas:
► With a high-converting landing page and good ad copy, it’s possible to acquire new subscribers for less than $3.
► The best newsletter opportunities come from markets where the reader has a high propensity to buy things.
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Big Idea: “Content repurposing is a great way to get more mileage out of work you’ve already done, and yet so many media operators are too quick to move on to new projects without first considering the other formats and mediums that can be leveraged to expand their audience. “
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Big Idea: There can be a system to maximize your success on platforms, but often it comes down to luck.
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“Here are my top tips to those who are planning to launch their product on Internet’s biggest product discovery platform.”
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Master Essential Creator Skills
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