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“Last week MrBeast made YouTube history with the release of his video reenacting the popular show Squid Game, bringing in 456 contestants to compete for a cash prize of $456,000. Within 24 hours, the video became the most watched non-music/trailer video on the platform, currently sitting at 122 million views.”
Related: The Full Story of MrBeast
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A great Twitter thread on how to make your newsletter better.
One tip that I’m not taking advantage of yet is:
“SEO optimise your newsletter content before publishing it on your website.
Your newsletter issues become blogs on your website that can rank on Google & bring you consistent traffic.”
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“In this episode of Jay Talking, we talk about speaking, the differences between a keynote and a breakout, how to land gigs, how to prepare for gigs, and some actual next steps I could take if I wanted to become a keynote like my friend Jay Acunzo.”
Big Idea: Public speaking can be a lucrative revenue source for creators. A great example is Scott Scratten, who leveraged Twitter early on to build an audience, publish multiple books and build a million-dollar speaking business.
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“ConstitutionDAO tried to buy the Constitution. Now it has a $40 million mess on its hands and entire refunds are being wiped out by high fees.”
“About half of all people who donated to ConstitutionDAO are now going to either lose basically everything they put into Ethereum network fees or will have to become a supporter of an organization that tried to buy the Constitution, failed, and now essentially has no purpose.”
This was a very interesting idea that got a lot of press. It can be hard to separate the hype from the opportunities in web3, but it is still a very interesting space to keep an eye on.
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“When your brain creates memories, it weighs intense positive or negative moments (the peaks) and the final moments (the end) of an experience more heavily. Everything in between fades away.
Now, the good news is…
You can use the Peak-End Rule to your advantage when creating an online course or workshop”
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Zach King, an influencer with 66 million followers, recently earned $23 a day on average on TikTok.
20.4 million views over 7 days earned about $150. That is a CPM of less than $0.01. To put that in perspective, newsletters will typically earn a CPM between $25 to $50.
TikTok is definitely not an easy way to make a living.
via @ghost
Related: TikTok on Microsoft tips has 1.1m followers
It goes to show that almost any topic can become popular if done right.
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Here is an example of what is possible already with deep fake videos. This is only the beginning.
Spammers will take advantage of the technology, but there are also many beneficial applications for creators. You’ll be able to create realistic video and audio with different personas or even the perfect version of yourself. AI is going to transform content creation.
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Sam Dickie publishes the monthly Creator Club newsletter. Sam curates articles, resources, and digital products from online creatives. If you like IdeaEconomy, I think you’ll enjoy The Creator Club. In just 18 issues, he has built up an impressive 3800 subscribers.
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