Justin Welsh shares how he uses both his newsletter and social media to get more attention to his content.
► Create content with a specific newsletter issue (or article) in mind.
► Make sure each newsletter has embedded Tweets or other content.
► Make sure a large portion of your social content has links to newsletter issues.
► As long as you have these things in order, it’s pretty simple to arrange the pieces to put your readers in a engagement loop of wonderful content.