
How and Why Jay Clouse Rebranded His Business to Creator Science
“Even your biggest supporters often need to be told something several times before they notice or understand it.
Part of the reason I wrote this post was to reinforce the fact that the brand has changed. And in order to get people to pay attention to this announcement, I decided to focus on framing this as a useful article for a future brand or rebrand launch that YOU may deal with.
But now that this is live and everything has been switched over, I can stop limiting the amount of outreach I’m doing. I can put more focus into sourcing collaborations.”