Improve Conversions Through Language/Market Fit

Improve Conversions Through Language/Market Fit

Improve Conversions Through Language/Market Fit

“Use this four-step process to unlock language/market fit:

  1. Uncover the struggles, hidden assumptions and goals via interviewing recent sign-ups
  2. Draft some test messages based on the interview transcripts
  3. Validate comprehension qualitatively
  4. Finally, test the language quantitatively”