“For the most part, these tips work for LinkedIn and Slack messages too. You won’t need to craft a sender name, but you will need an engaging message that draws in your reader.
- Know your audience
- Know what sets you apart
- Know what good cold-email writing is
- Choose your sender
- Land the subject line
- Hook the reader
- Warm up your outreach in your email body
- Include one low-friction CTA
- Always be closing”
