“No backlinks! Let’s get to know how this SEO grew a site from nothing to 300k of organic traffic in just 5 months just by using Topical Authority and Semantic SEO!”
Big Idea: Focusing your site architecture and content around a focused topic can get you to the top of search results and lead to tens of thousands of visitors per month if done right. Very few newsletters do SEO well so there is a big opportunity here for most niches.
Here is the case study mentioned in the interview.