Case study of Ozan Irturk, the creator of the Life-Changing Concepts newsletter. He now has over 11,000 subscribers and makes 5 figures per year.
► He got 1,500 subscribers from a Product Hunt launch
► His growth is coming from a mix of cross-promotions, SEO, Sparkloop, and paid ads.
► Having a leadmagnet on the signup page increased conversions 10%.