Interview with Cathryn Lavery of BestSelf

“Cathryn Lavery is the Founder & CEO of BestSelf. Since 2013 she’s designed, launched and sold over $32 Million in consumer products.”

The interview covers:
► Designing and selling print posters as a side hustle.
► Crowdfunding on Kickstarter to presell products.
► The importance of choosing a product with repeat purchases.
► The difficulties of selling products from China.
► Opportunities for selling locally made products.