Yong-Soo Chung makes millions of dollars with multiple businesses but he still went all in on becoming a creator. He has grown from 400 to 24k followers on X and has a rapidly growing podcast.
Big Ideas:
► He spends 2 to 3 hours on X every day.
► It’s very important to build relationships one on one.
► Tell your own story.
Dan Go added 600k followers on Twitter alone since 2020.
“In the summer of 2020 he was tweeting over 5,000 times per month (mostly via replies to other accounts).”
He’s since added over 500k followers on Instagram largely posting screenshots of his tweets.
Intensity is the strategy!
“Sheehan Quirke went from working at McDonald’s with 0 followers to over 1.5 million Twitter followers in 18 months.”
Chenell Basilio has a great deep dive into the phenomenal growth of The Cultural Tutor.
It’s fascinating to see how he was experimenting on X to find a content format that worked. 38 days in he had a post go mega viral.
The Danger of Minimalist Design
(& the death of detail)
A short thread… pic.twitter.com/byrgyZzl6O
— The Cultural Tutor (@culturaltutor) June 18, 2022
Clifton Sellers has 343k followers on X. His ghostwriting agency currently has 21 clients.
Big Ideas:
►Clifton has been publishing on X every day for more than 3 years.
► He wrote a thread every day for 3 months. Many of those threads helped him add thousands of followers.
► “We have this list of 50 to a hundred people that we want our clients to engage with on a daily basis because that adds a prioritization in the algorithm and that’s on any platform that’s on LinkedIn or X.”
► The importance of having a good engagement group to comment on and share your social media content.
► Leveraging AI to create more social content.
The Cultural Tutor has grown to 1.5m followers on Twitter in 1.5 years. Here is how he did it.
Big Ideas:
► How to hook the reader with content that only you can write.
► Don’t write for the algorithm. Write for yourself.
► When his Twitter account was small, he emailed everyone that engaged with him in the past to notify them of new threads.
► If you are going to make a claim, make it falsifiable. That will make it more interesting.
Harrison of @SaveYourSons grew his Twitter account to 547k followers in 3 years. Check out his posts to see what works.
Here is his advice on how to win on Twitter.
► You have to become obsessed with it.
► You need a network of people who are taking it just as seriously as you are.
► Then you need to pay attention to what other people are doing… take lessons from that and put it into your own content put your own spin on it.
Videos are performing better on X than TikTok or Instagram.
Jack Butcher exploded on Twitter with his simple black and white images explaining complex ideas. He’s now built a multi-million dollar business selling courses and more recently NFTs.
Clint Murphy has grown to 329k Twitter followers and 11k newsletter subscribers.
This is a very high-production-value podcast. Check out the interview just to see it’s how it’s done.
Big Ideas:
► Wrote a thread a day for 75 days
► Started adding 20k follows per month
► His creator flywheel – Grow audience >> Get better guests >> Get more social traffic >> Grow audience
► Advice for new creators to get to 10k followers.
Related Link:
Creator Flywheels: 5 Examples From Top Creators
Growth in Reverse does a comprehensive deep dive into how Sahil Bloom grew to 944k Twitter followers and 400k newsletter subscribers.
“Sahil Bloom was working at a private equity firm when the fateful March 2020 hit.
Instead of working 70+ hour weeks and traveling all the time, he was suddenly at home with not much to do.
He had been sending out a monthly email to some close family and friends where he would share what he read that month, along with some takeaways.
I came across this old about page he had on his website, and the last line just strikes me as interesting.”
