Big Ideas:
► How he leverages creator flywheels on Twitter.
► Think about what gets shared in group chats first, and then create the content or campaign that will fit that.
► The power of strong relationships.
“Monetizing a newsletter audience is harder than it used to be. Why?
Because it’s harder to sell sponsorships and sponsorship rates are lower.
However, if you build a newsletter audience that likes and trusts you – selling your OWN products and services is much easier.
Newsletters are the best ways to sell:
Education, information, coaching, consulting, events, and services.”
Big Ideas:
► The opportunity for creators in B2B.
► Turning cost centers into profit centers by starting service businesses. Sahil has invested into over 10 businesses now.
► What is the longevity of what you are creating?
► The importance of product/audience fit.
via @newsletternerd
Big Ideas:
► The first 2000 subscribers came from X and LinkedIn
► Lead magnets added 15k subscribers in 2 weeks.
► Paid Ads and newsletter swaps account for the rest of the growth.
► He’s spending $20k per month on SparkLoop ads.
► How to treat your newsletter like a startup.
Related Link:
Houck’s Newsletter Deep Dive on Growth in Reverse
via @newsletteralchemy
Matt McGarry shares his choices for the 20 best newsletter niches.
My favorite is local newsletters. There are big opportunities to become your city’s most connected creator.
Workspaces’ by Ryan Gilbert is profiled on Newsletter Circle.
The newsletter features photos of workspaces around the world and was later acquired by Loops where Ryan became employee #1.
Big Ideas:
► Images stand out on X (Twitter) in long blocks of random text.
► With a custom-designed site and a well-promoted launch, Workspaces hit #1 on ProductHunt.
Super short, daily newsletters are becoming more popular. They are easy to read and easy to create.
Related Link: The Rise of Minimalist Newsletters
“4 months ago, I started a newsletter. Today, it’s a 6 figure business. I work 4 hours a week on it. Here’s the playbook:”
Big Idea:
Focusing on curating high-value assets can be a very lucrative niche. Another good example is CheapHousesJapan.com.
via @newsletternerd
Chenell Basilio from Growth in Reverse analyzes the anonymous Compounding Quality investment newsletter.
Big Idea:
My favorite takeaway is how the newsletter packages all the writings of famous investors into lead magnets to get new subscribers.
Matt McGarry and Ryan Carr interview Ryan Sneddon, the founder of Naptown Scoop, a local newsletter covering Annapolis, Maryland.
There are lots of benefits of being a media influencer in your town.
