Ecommerce - creatorboom

Indie Hacking in the Passion Economy with Li Jin of Atelier

“The passion economy is stronger than ever, and Li is its patron saint. People are making millions of dollars on passion economy platforms like Shopify, Etsy, Teachable, TikTok, and Substack. And founders are creating millions of jobs by creating these platforms to empower other people.”

indiehackers.com

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Taking an ecommerce site from 0 to 6-figures in 5 months

Ecommerce, Niche Websites

“Ash Young launched carmats.co.uk during lockdown, and went from 0 to 6 figures in just 5 months, on target for more than a million in sales in his first year.”

This is a good example of finding an unmet need in the market and focusing on a narrow niche. Car companies sell car mats at exorbitant prices because they can. CarMats.co.uk sells them for a fraction of the cost.

Business Opportunities: Where are customers getting overcharged? WarbyParker did it for eyeglasses. Casper for mattresses. Bestpricecaskets.com for funerals. FixMyCar for car repair.

via stackedmarketer.com

ecommerceguide.com

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Succeeding in Direct to Consumer (DTC)Retail

Ecommerce

Here is a good overview of how difficult it is to succeed in online retail now.

“Holy shit Native deodorant just sold for $100 million!”
“Casper is worth $1.1 billion…”

“What people forget is that Casper was founded in 2014 and Native in 2015. Their timing was perfect. “

“I think if you are gonna start a DTC brand in 2020 you gotta ask yourself a lot of hard questions:

1) Are you starting a brand that is a truly a novel idea that is defensible or can someone with $10k clone you overnight?
2) Can you acquire users at scale today and 5 years from today
3) Do you really have a shot of becoming the next $100m Native deodorant exit story? Or should you look for a quick race to $5m in sales and offload to PE to secure a much smaller bag?
4) How will you compete with 50 people copying your product and bidding against you in the auction for your customers? (because this will happen)”

via stackedmarketer.com

facebook.com

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Opportunities in Online Retail with Shopify’s new president, Harley Finkelstein

Ecommerce

Interesting discussion on My First Million podcast with Harley Finkelstein who worked his way up in Shopify over the years to become president.

They discuss businesses that are successful on Shopify, opportunities to create apps on the Shopify platform, and other potential retail opportunities.

Business Opportunities: Shopify is a great place to look for business opportunities now. With the explosion of online commerce, there is a lot of need to help companies sell online, develop niche apps, and create unique online stores.

podcasts.google.com

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The Amazon Apocalypse of Ecommerce

Ecommerce

“Amazon are assholes. They do not care about anyone except themselves and customers. And they routinely screw sellers – think million-dollar businesses shut down overnight, for no reason, with no warning.”

While I agree that it’s getting more competitive for retailers, and the company screwed over affiliates with their rate cuts, Amazon has brought a lot of good into the world. How many thousands have gotten rich selling on Amazon? It’s cloud infrastructure is powering most companies online and it’s cheap. Not to mention the inexpensive goods shipped to our doors in a day or two.

Amazon is doing what it promises. It’s making everything cheaper and more convenient. Unfortunately, there will be collateral damage in this race to the bottom. Just don’t start a dropshipping company.

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Andrew Wilkinson, Building The Berkshire Hathaway Of The Internet

Ecommerce

Andrew Wilkinson started a design agency in 2006, along with some small SaaS businesses. He now owns over 30 businesses including a minority share in eCommerce which has reached a billion-dollar valuation.

creatorlab.fm

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Shopify for Creators – The Mashup Between Retail and Influencers

Ecommerce

“We need help to curate, and it is not coming from our department stores. Instead, we are relying on help from influencers to navigate the retail jungle.

In this piece, I will explore how and why influencers are changing the landscape of the retail storefront, and the startups emerging to support them.”

Interesting article on the growing importance of influencers in retail. The author argues that we’ll need “Shopify for Creators” tools to fully leverage this trend. There is an opportunity to build those tools.

blog.creandum.com

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NFT Canon – Andreessen Horowitz

Ecommerce

“The a16z NFT Canon is a curated list of readings and resources on all things NFTs, organized from the big picture, what NFTs (non-fungible tokens) are and why they matter… to how to mint, collect, and do more with them.”

a16z.com

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Shopify business opportunities

Ecommerce

I don’t have any experience with Shopify, but I keep hearing about the opportunities on the platform. One famous example is Andrew Wilkinson’s WeCommerce. It now has a market cap of more than $600 million now, starting from Shopify themes.

“Shopify provides founders and developers the opportunity to build and scale micro-SaaS businesses inside their ecosystem, at the cost of 20% of revenue.”

“The key success driver for the ecosystem is it’s enablement. Builders are able to build and scale hockey-stick businesses within 12 months.”

via @ebizfacts

bloomvp.substack.com

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Getting to $100k in sales with Steph Smith

Ecommerce

Steph Smith offers 20 lessons for creators after her Doing Content Right product hit $100k in sales. There is some good advice here.

twitter.com

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