“In the One Campaign strategy for scaling Facebook ads, you’ll get the Facebook Ads algorithm to do all of the work for you. It can find your audience, test new placements, make the most of your ad budget, learn what works, and build on successes.
The whole strategy takes just three easy steps:
1. Use broad targeting.
2. Create 3-2-2 content.
3. Test ads with the scientific method.”
via @marketercrew
“To really make yourself attractive to sponsors, you have to start with what they need — not with what you’re willing to offer. ”
SEMrush has a good, concise guide to using Reddit, the sixth most popular website in the US. I’m seeing many startups using sites like Reddit, IndieHackers and ProductHunt to promote their offerings. Also, advertising on Reddit appears to be relatively cheaper than Google and Facebook. If you are not actively using Reddit, it might be worth a look to start getting active in relevant forums. I hope to start using Reddit more regularly to generate interest in this IdeaEconomy newsletter. Stay tuned for more on this.
24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)
“If you’re reading this post, chances are you’re struggle bussing it with your ad copy and in need of some inspiration. Well, shift that bus into park and step into my office—I’ve gathered 24 of the best ad copy examples from five different channels.
Each one comes with tips and takeaways you can apply to your own ad copy—so read on and get ready to transform that struggle bus into a sprinter van on the road to success.”
Every page (SaaS, eComm, or otherwise) only needs a few simple elements to be great. The rest is gravy. Here are the foundational modules:
The biggest opportunity in paid social ads
“Looking for social media opportunities? Well, here’s one. Today I’m going to break down the biggest opportunity in paid social media ads since the death of organic reach.
According to We Are Social Digital’s 2020 October snapshot, and I know we’re past 2020. More than 4 billion people worldwide. That’s 4.14 billion. Now use social media each month. That’s an incredible 53% penetration for the entire world’s population. 57% of consumers follow brands to learn more about products or services, according to Sprout Social. 91% of consumers visit brand website or application when they follow them on social according to Influencer Hub.”
Spending $400K on Social Media Ads to Build an Empire
“On this episode of the The Opportunity Podcast, we will be speaking with Renae Christine who owns and runs a few online businesses in the baby care and diet niches. Renae acquired a KDP business from our marketplace that she’s been able to scale through her love of community building and successful ad spend. She’s a passionate entrepreneur with several successful businesses and a large YouTube channel behind her. If you’ve ever imagined building a life charged by all your own businesses, personal projects, and a ton of enthusiasm – you won’t want to miss out on Renae’s story.”
How To Use Gumroad To Sell Digital Products Online (Gumroad Step By Step Tutorial) – Sean Anthony
“GUMROAD REVIEW – How To Use Gumroad To Sell Digital Products Online (Gumroad Step By Step Tutorial)
Do you want to make money online by selling digital products? In this video I reveal the #1 best platform to get started selling digital products online even if you’re a beginner.
Watch this video for a full step-by-step tutorial and review to set this up to sell your own digital products online.”
