$11m Chocolate Business on TikTok in 18 Months

“How do I build a product that lends itself to organically going viral.”

Great example of leveraging TikTok to sell an interesting product that is likely to get lots of traffic on social media.

Strategy
1. Choose a product that is likely to go viral.
2. Use TikTok to test videos to find the first viral hit.
3. Retarget those viewers to close more sales.

Here is the link to the business.

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