🚀 Strapping yourself to the back of someone else’s rocket

It’s much easier to piggyback on someone else’s success than to start something from scratch.

Examples include
– building a plugin for a new piece of software,
– launching a browser extension that automates and simplifies workflows on a new platform,
– creating a course that explains how to effectively use a new technology,
– or building a user-friendly wrapper around a newly launched API.

A great example of this is Nat Eliason’s Roam course that earned over $300k. It started with a post of Roam notes that blew up on HackerNews. 

via @MarketerCrew